Friday, March 31, 2006

Overnight TV Ratings -- "American Inventor" Has Legs

CBS is done with basketball and came roaring back with its trio of big hits: Survivor, CSI and Without A Trace. NBC has fallen so much, no one blinks an eye when ER scores 13 million viewers and Trace more than 18. Will & Grace got a little boost from the guest appearance of Britney Spears but I imagine they're all relieved this is the final season. And I love the sweet-naturedMy Name Is Earl (and to a lesser degree The Office) but people who trumpeted them as being part of a resurgence on Thursday for Must-See TV jumped the gun. They are modestly performing, though Earl could flourish with a better lead-in. And I'm not the only one to stop watching The OC -- everyone else has as well. The big surprise? American Inventor took a hit from the return of CSI (naturally), but still managed to improve on its lead-in and prove a winner. This one will be back; though the transistion from product auditions to development and marketing is gonna be a tricky one. If you're a ratings nut like me, sign up for the free daily email from Mediaweek.

4 comments:

Anonymous said...

I hope its okay to highlight a site we have forcused for all inventors and create-it-yourself-ers at
http://www.AmericanInventorSpot.com
AmericanInventorSpot.com.

It focused on the American Inventor TV show and we think its a fun place for folks to check in about the show and join the community of inventors trying to better the world, one silly idea at a time.

Thanks,

Michelle

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