Tuesday, May 09, 2006

Newspaper Circulation Falls; Internet Readers Grow

Newspapers took a steep 2.5% decline in paid circulation. That covers the last six month period (ending in march of '06) and is one of their biggest declines ever. Some positive reasons -- newspapers aren't wasting time and money with puffing up circulation via drops of newspapers at hotels, schools, businesses and elsewhere that aren't paid for and often don't get read. But the main reason may be explained by the next numbers: 37% of all Internet surfers went to a newspaper website in the first three months of the year. All I can say is: who are the 63% of Internet surfers that DIDN'T go to a newspaper website? Personally, I surf lots of sites and also buy at least the New York Times, the New York Post and USA Today every day.

By the way, Blogger is slower than molasses today, so expect fewer postings.

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