I've been popsurfing for about 15 months now. I was itching to continue the habit of blogging I developed when I was contributing modestly but regularly to Americablog in its early days. And of course pop culture is my main beat. It's been fun, but I need to pull back. I was gone for a week and still haven't sorted through all my emails. In a few weeks, I'll be gone for a month again covering the Cannes Film Festival. I've got to devote two weeks -- full time-- to trying to put my taxes in order. Something's gotta give and it's gonna be popsurfing.
If I'd wanted to try and turn this into an actual business, I would have had to focus it on one underserved area -- a successful blog covering all of pop culture has too many major outlets like Entertainment Weekly and Hollywood Reporter and even IMDB and about a million other sites to compete with. (I might still do that down the road with a blog focusing on books; it's almost impossible to find out what's being released each week in bookstores.) To succeed commercially, you need to focus on one genre or even one tv show or a particular style of music and then duke it out with the hundreds of other blogs devoted to the same topic. But I was never interested in doing that. This was all about just having fun.
I'll still blog but it will only be when I've got something to say -- no more daily postings on the overnight TV ratings, or the weekend box office, or the music charts in the US and the UK or the book charts or breaking news or anything of that sort. When I've read a good book or want to talk about a show or CD or simply want to critique some lazy journalism, I'll blog. But for now I'm going to try and step away and not feel driven to post constantly throughout the day. You might check the blog once a day or once a week to see what I'm up to and frankly that's all most anyone has done anyway. There will just be a lot fewer postings for you to read.
Thanks to the tens of people who've visited here on and off and provided comments and feedback (and even a little money in the form of donations). I'll still be here, just without the rabid intensity of before. Maybe I'll miss it and come back full force. (It's been a major effort NOT to post the new Billboard Top Ten CDs article, for example.) Maybe I'll go cold turkey and find I have time to rediscover my wife and play with the kids ("Who are you?" they'll ask when I walk into their room.) and actually get ahead at work. And if anyone wants to donate say $50,000 I'll be glad to keep blogging full-time. Otherwise, thanks for surfing.